The Challenge of Negotiating Price Terms as a Start-up or Entrepreneur

In my capacity as a transactional attorney working alongside many entrepreneurs, start-ups, and small businesses, I get often get brought into to provide legal support to deals that never close.  While there may not be a single, uniform reason why these deals are not closed, I often suspect that the primary reason had to do with the pricing of the services at the heart of the deal.   Pricing often is at the heart of many commercial disputes I see emerge between parties as well.  Forbes ran an interesting piece today on how to set prices as a service provider which addresses this issue of setting the right prices as a young business, which points out some of the considerations that should be contemplated:

Selling Services? Think Price Not Wages